When you’re building a product, you want to build it in a way that appeals to your target audience. But there’s a definite disconnect in how products are being built and how they’re being received. For example, in 2019, 25% of all mobile apps were only used once, which means that 25% of the time, users download an app, try it once, and abandon it forever — presenting a huge missed opportunity for the business. User Experience, or UX, plays a large role in attracting and retaining customers for your product. And if you want to attract and retain customers,…

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