How to adapt your product’s UX for the Chinese market

How to adapt your product’s UX for the Chinese market


Did you know TNW’s Couch Conference has a track fully dedicated to exploring new design trends this year? Check out the full ‘Sprint’ program here. Having started MING Labs in China in 2011, we have seen a big development from the old-internet world of overladen landing pages, to digital products of world-class defining design today. In parallel, we have seen the move from clunky desktop applications with small user bases, to the mobile-first B2C revolution to the rise of the super apps that are the new all-encompassing ecosystems in the market. Throughout those major shifts in digital products and behaviors,…

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