“Fool me once, shame on…shame on you. Fool me – you can’t get fooled again.” Former US President George W Bush. It’s easy to laugh at someone who believes the Earth is flat. Dunking on pro-diseasers (AKA: antivaxxers) has become one of the internet’s favorite sports. And it’s pretty posh by social media standards to ridicule anyone who questions whether the climate-crisis is real. There’s always going to be a small, vocal contingency of people who simply cannot be convinced of a ground truth. Whether these people deserve ridicule is a question for our personal consciences, but one thing is…

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